Why Do We Run?

Why do we run?...If I could understand Spanish, I might be able to tell you the answer. That's not because all the answers to life are written down in Spanish, but because in this latest spot for Nike by Director Joan Cobos, he gives us a metaphorical insight as to why? Why do we run? At least I think he does but it's in Spanish?.... and like I said, I don't speak Spanish.

Regardless of why we run, this is a beautifully crafted little film, which features David Bustos, the best young spanish athlete of 2012 and former Team Nike runner. Cut by Quin

Director: Joan Cobos
D.O.P: Juan Gonzalez
Editor: Quin Williams