Nivea - Bring It On

Just as we can start to whiff the first spritz of suncream season, Nivea brings us this charming spot directed by MJ Delaney and cut by Becs which celebrates girl power through beautiful shots of beautiful women.



Director: MJ Delaney @ Moxie Pictures
Agency: FCB Inferno
Editor: Rebecca Luff

Aldi - Lemonade

We do not condone bad table manners or naughty children here at tenthree but on this occasion, MJ, Becs and the rest of the Aldi team make it endearing...sort of? These two little munchkins went through copious amounts of Aldi value lemonade in order to give us a winning burp. Ok that's a lie, no children were forced to drink lemonade and the burp is thanks to a lovely producer who wishes to remain anonymous.


Director: MJ Delaney @ Moxie Pictures
Producer: Jess Bell
Agency: McCann Manchester
Editor: Rebecca Luff

Plan - International

Throughout the month of January, Becs' time was taken up by this mammoth project for global children's charity - Plan. Director MJ Delaney travelled to some of the world's poorest countries to spend time with a few of the children and listen to their stories of life growing up in extreme poverty. These humbling films only touch upon the awful conditions these children are subject to in every day life, but in the face of adversity they remain able to smile at the thought of one day getting an education or being able to provide for their family. Plan work to promote child rights and lift millions of children out of poverty based around 8 core values; Education, Health, Water and Sanitation, Protection, Economic Security, Emergencies, Child Participation and Sexual Health.



Director: MJ Delaney
Producer: Jess Bell
Agency: PLAN UK
Editor: Rebecca Luff

Aldi - Most Liked

Yet again Aldi has stolen the show, more specifically, Jean from Aldi 'Tea'. According to the article here on Campaignlive, Aldi 'Tea' was the most-liked ad of 2011! It fought off stiff and popular competition from John Lewis, Comparethemarket.com and VW Passat to claim the top spot. Here she is in all her Glory.



Director: MJ Delaney
Producer: Jane Lloyd
Agency: McCann Manchester
Editor: Rebecca Luff

Congratulations MJ!!

Well done MJ Delaney for picking up Best New Director at last nights' BTAA Craft Awards! In a category brimming with talent, regular tenthree-er MJ scooped the top prize with Ed and Becs there to witness. The only disappointment was that Jean didn't win in her category but by the looks of it she enjoyed herself! Jean you naughty girl!

Good Luck MJ and Jean!

tenthree would like to wish MJ Delaney the very best of luck for tonight as she is up for Best New Director at the BTAA Craft Awards. We must also mention Jean - the star of Aldi 'Tea' - who is up for Best Actress and has made the journey down to London especially. tenthree has their fingers crossed for both talented girls!

Aldi - Parrot (LIKE IT!)

Important message!! Parrots should NOT be kept as pets in small cages! However, they do make a great advert! In this latest installment from Aldi and Director MJ Delaney we see a jovial parrot on his perch inspecting his potential Christmas grog. Seemingly he's fond of them all and it makes for a hilarious spot! What makes this even more magical is that our own tenthree-er - Dom - provided the voice for the Parrot! What a talent!


Director: MJ Delaney
Producer: Jane Lloyd
Agency: McCann Manchester
Editor: Rebecca Luff

Fish Finger

There's no denying it, everybody loves a fish finger, it's just fact! They're a reliable snack and you know exactly what you're getting. Aldi have pounced on the Fish Finger vulnerability of a nation with their new spot featuring a talking cat. This is the latest in a popular series by Director MJ Delaney in which Aldi's own-brand products are compared to more household names. Cut by Editor/Feline expert/Fish finger connoisseur Rebecca Luff.



Director: MJ Delaney @ Love
Producer: Jane Lloyd
Agency: McCann Manchester
Editor: Rebecca Luff